We’re building Finimize to solve a massive problem: we want to help people get their personal finances in order – not just savings, not just investments. But everything. Your whole financial life.
It all started when we had some savings ourselves and couldn’t figure out what to do with them. Everyone tells you to budget and save. But no one tells you what to do after that.
No one explained to you why interest rates matter, how you’re supposed to “diversify” your finances, or what an “emergency fund” is.
So we decided we would start with the basics, and launched a daily email to explain these concepts in simple terms as they coincide with financial news.
Since then we have expanded our team, built Finimize MyLife (your free personal financial guide) and grown our community to over 100,000 Finimizers!
We want to become the top of mind brand for finance – similar to how Amazon is the top of mind for shopping. 💸